MTV's 'Jersey Shore' Lodges Series' Best With Viewers, Key Demo

Reality show nets 5.5 million viewers; now counts cable's top three 12-34 telecasts in 2010

By Mike Reynolds -- Multichannel News -- Broadcasting & Cable, 8/13/2010 11:16:14 PM

MTV's Jersey Shore set series marks for viewers and with the network's key demo.

The Aug. 12 telecast averaged 5.5 million total viewers, while scoring a 5.3 rating against persons 12 to 34, according to Nielsen same-day data.

That marked the third straight week that Jersey Shore ranked as the top show with that group in all of television on Thursday night, and gave the reality show the best three marks with the demo in cable thus far in 2010.

The program also performed well among Madison Avenue's most-coveted group persons 18 to 49, averaging an Aug. 12 TV-best  2.7 rating against that set, as well as a 4.5 among women 18 to 34.