Conviva Touts World Cup Traffic

Managed more than 200 million streams

By Glen Dickson -- Broadcasting & Cable, 7/14/2010 10:41:12 AM

Conviva, the streaming-video specialist headed by former NBC Universal CTO Darren Feher, said that it handled over 200 million streams during online coverage of the 2010 FIFA World Cup for customers including Univision of the U.S., CBC of Canada, CNTV of China, TV2 of Norway and Astro of Malaysia.

Conviva, which also provided customers with real-time viewer measurement and diagnostics during all 64 World Cup matches, said that the live and on-demand streams reached more than 30 million unique viewers worldwide. The San Mateo, Calif.-based company, which provided its adaptive-bit rate technology and measurement services to NBC Olympics for its online coverage of the 2010 Winter Olympics, also handled over three billion viewer minutes and, on the thirteenth day of the event, maintained nearly 1.5 million peak concurrent viewers simultaneously.

"The 2010 FIFA World Cup was an unprecedented leap ahead for the industry in terms of scale, and a significant milestone for Conviva," said Feher in a statement. "With a live event, you can't correct quality issues after the fact. We have proved time and time again how our real-time insights, diagnostics and remediation put customers in control of delivering the best online video quality."