Brien Kennedy Named WCCO GM

West Palm Beach transplant succeeds Susan Adams Loyd

By Michael Malone -- Broadcasting & Cable, 6/3/2010 3:08:37 PM

WPEC West Palm Beach Executive V.P. Brien Kennedy was named vice president and general manager of WCCO Minneapolis. He'll report to CBS Stations Group president Peter Dunn.

Current VP/General Manager Susan Adams Loyd departs the station June 4; a published report said she's leaving to work in the family book-publishing business.

Kennedy is no stranger to the CBS-owned group. Prior to WPEC, he oversaw three CBS-owned stations in Miami and West Palm Beach.

"We are very pleased to welcome Brien back to the CBS family," Dunn said. "In addition to his previous experience as a general manager with our station group, Brien has distinguished himself as a talented, insightful and community-oriented station executive. We are confident he will do a great job of leading the outstanding team we have in place at WCCO."

Dunn said Kennedy will work with CBS Local Media COO Anton Guitano and CBS Radio President/CEO Dan Mason to stoke synergy between WCCO and CBS' radio outlets in the region, a major imperative for the CBS local media properties.

Dunn called WCCO a legacy station and saluted Susan Adams Loyd. "We sincerely thank Susan for her many contributions and wish her the best as she moves on to what we all hope will be an exciting and rewarding new chapter in her professional and personal life," he said.

Kennedy's career has included stints at WTVX West Palm, KPNX Phoenix and WXIA Atlanta.