Arianas Joins Current Media
MTV VP of brand sales takes over as East Coast sales VP
By John Eggerton -- Broadcasting & Cable, 5/24/2010 10:11:31 AM
Arianas will be VP of East Coast Sales for the San Francisco-based network. He will head up the New York ad sales office and help develop its upfront sales strategy as well as head up business development and digital sales on the East Coast, reporting to Ken Ripley, executive VP of ad sales.
Arianas' resume also includes a stint at Comedy Central.
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