Sehring Named GM at KVLY-KXJB

Hoak vet switches Dakotas, stations

By Michael Malone -- Broadcasting & Cable, 5/13/2010 5:25:40 PM

Chris Sehring has been named general manager at Hoak Media duopoly KVLY and KXJB in Fargo, North Dakota. He started Thursday (May 13) and reports to Hoak COO Rich Adams.

Sehring leaves Sioux Falls, where he ran Hoak's KSFY. Hoak's Fargo stations are NBC and CBS affiliates.

"When Chris joined our company in November of last year, we naturally had high expectations; it was a pleasant surprise to watch Chris exceed them in Sioux Falls," said Hoak President/CEO Eric Van den Branden. "Chris is a great leader and I am confident of his abilities to take our Fargo stations to new levels of accomplishment."

KVLY and Forum Communications' WDAY battle for supremacy in DMA No. 121 Fargo.

Sehring's previous GM jobs include WKRC Cincinnati and KOIN Portland (Ore.).

Hoak owns, operates, or programs 23 television stations Colorado, Nebraska, South Dakota, North Dakota, Louisiana and Florida.