CBS to Make Streaming Clips Available on iPad
Network encoding websites to be mobile-compatible browser
By Marisa Guthrie -- Broadcasting & Cable, 4/2/2010 2:18:22 PM
Clips of CBS shows including CSI, The Good Wife, How I Met Your Mother, Two and a Half Men, Undercover Boss, The Late Show with David Letterman and The Young and the Restless will be available via CBS' iPad app. Survivor will be the only entertainment program that will have full episodes on the iPad.
"It was important for us to have content available for the iPad at launch, and it will be important to continue to develop new content as the device goes mainstream," Neil Ashe, president, CBS Interactive, said in a statement. "Doing so is consistent with CBS's larger strategy to put our content on the best available screen, with the best available business model. We look forward to improving and expanding our offerings for the iPad in the months to come."
A variety of CNET video will be available including news and technology reviews and how-to's such as Loaded, The Buzz Report, Apple Byte and CNET Conversations. CBS will also make available a custom Radio.com App that allows users to access programming from CBS Radio and streaming partners including Yahoo! Music. More than 7,000 eBook titles from Simon & Schuster which will be sold via the iBooks store. CBS News apps that are currently available on mobile/smart phones also will be available on the iPad.
The network will not have a dedicated iPad app, but rather is encoding its websites in HTML5 to make them compatible with the Apple device's mobile browser.
I want full episodes of Young & Restless on Ipad. I have no interest in clips or sneak previews. I can watch full episodes on lap top, why not ipad?
John Savage - 8/31/2010 8:09:50 PM EDT
I agree, I have maybe watched an episode clip once. I look for the full episodes. Im a college student so Monday nights sometimes I dont have time to watch my favorite shows (HIMYM, Big Bang Theory, Rules of Engagement and Two and a Half men) becuase I have to study/work/ or do homework.
If the iPad could play full episodes of this, to be honest I would buy one this week. I hesitate to buy one as big companies are hesitating to make their products iPad friendly. You offer full episodes online, why not on the iPad?
Geno Guerra - 4/20/2010 12:20:29 AM EDT
Do people really watch "clips" of shows? Seems like a waste except for the full episodes of Survivor. Convert full episodes of all shows that are already in "Flash" format to "HTML5" format and that's a big step towards my purchase of an iPad!
Jeff Adams - 4/5/2010 8:44:29 AM EDT
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