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Primetime Ratings: 'Football' Scores Win for NBC

Cowboys vs. Eagles game dominates night

By Rick Kissell--Variety -- Broadcasting & Cable, 11/9/2009 2:57:25 PM

Preliminary estimates for live sports action are always a bit murky, but Sunday's 20-16 victory by the Cowboys in an NFL matchup of division rivals averaged a 7.6 rating/19 share in adults 18-49 and 19.8 million viewers on the NBC affiliates from 8:30 to 11 p.m. The national numbers are expected to rise by more than 10% as action went until about 11:45 p.m. ET and the game's outcome wasn't decided until the final minutes.

To read the full story from Variety, click here.

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