NAB 2009: What Networks Want
Engineers outline their 2009 technology plans heading into NAB Show in April
By Glen Dickson -- Broadcasting & Cable, 3/23/2009 2:00:00 AM
While networks are sending far fewer people to the National Association of Broadcasters' convention next month--and some, like ABC, aren't sending any--the NAB show is still an important milepost in their 2009 technology plans. Vendors' product development cycles are based on introducing new gear in April, and this month vendors have been reaching out to customers who aren't attending NAB with Web presentations and in-person visits. And plenty of engineers will still hit this year's show in Las Vegas to see the latest from more than 1,500 companies, including new exhibitors such as Electronic Arts, Philips 3D Solutions and 3ality Digital.
As a broadcaster of 58 years who remembers the old sign-offs/ons of the past when we said "...and this station subscribes to the high standards set by the National Association of Broadcasters.", I suggest that part of this mostly "technical" convention discuss the return to those "high standards" which have slipped beyond the bounds of decency in so much of todays programing. Should our industry cowtow to the gutter-minded section of our society or strive to bring important, moving, informative and truly entertaining programing that would elevate the quality of life through an honest portrayal without gratuitous violence and language? Think about it, through a more positive approach in presentations and planning this planet's most powerful medium of communication could do more to regain and build up this nation's confidence and stature than any other tool we have. Quality and integrity are ageless. Cheers...Joe Pinner
Joe Pinner - 3/23/2009 9:25:33 PM EDT
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