By John M. Higgins -- Broadcasting & Cable, 11/9/2004 1:01:00 PM
The ratings collapse of Trading Spaces hit Discovery Communications Inc.’s third-quarter results hard.
Discovery Communications’ 51%-owner, Liberty Media, disclosed that the unit’s ad sales grew a mere 2% during the three months ended September. That’s largely because of the ratings burnout at TLC and its former hit home makeover show.
According to Nielsen Media, TLC’s total viewership dropped 32% during the quarter, from 1.2 million average viewers to 812,000. When Trading Spaces was regularly drawing 3 million-four million viewers, the network was a one of cable’s top 10. Today it’s not in the top 20.
Liberty didn’t separate TLC’s performance from Discovery Channel or the 12 other U.S. Networks, but the network had been generating around $75 million in quarterly ad sales during 2003.
The good news is that the rest of DCI is taking up the slack. License fees from cable operators surged 48% during the quarter, so the company’s U.S. networks are up 18% for the quarter.
Created from the merger between Anystream and Voxant Media, Grab Networks offers a comprehensive video operating system and syndication network for profitably publishing video anywhere on the Internet. The system automatically manages, transcodes...
more
Akamai provides market-leading managed services for powering rich media, dynamic transactions, and enterprise applications online. Having pioneered the content delivery market one decade ago, Akamai's services have been adopted by the world's most...
more
Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from...
more
Telestream products are used by the world's leading media and entertainment companies and corporations for transcoding and workflow automation. Telestream helps customers transform their media for multiplatform distribution to web, mobile, DVD...
more
A leader in online technology, content & revenue solutions, WorldNow is the only company to provide comprehensive technology platforms & strategic advertising services, enabling media companies to expand to the digital realm with innovative Web...
more
In this week's edition of B&C Tech Talk, senior editor Glen Dickson talks about Scripps Television becoming the latest station group to consolidate its graphics operations with Chyron's Internet-based Axis system