State groups seek recruiting-mandate delay
By Bill McConnell -- Broadcasting & Cable, 2/7/2003 11:20:00 AM
The umbrella group for state broadcast associations Thursday asked the Federal Communications Commission to postpone and rewrite new minority- and gender-recruiting rules that go into effect March 10.
The group argued that the FCC was wrong to reject an alternative "Internet Plus" plan that would allow broadcast stations to meet their employment-outreach obligations simply by posting openings on the Internet and mailing vacancy notifications to parties that ask for them.
"The commission's action arbitrarily subordinates direct communications with millions of potential applicants who use the Internet to search for jobs to indirect communications with comparatively few potential applicants through intermediary `referral' organizations," the state associations said in their petition for reconsideration.
The new FCC rules allow Internet postings as one of several broad outreach requirements.
The state broadcasters especially opposed documentation requirements for outreach efforts, which broadcasters said are a burden on small stations.
The groups also asked the FCC to delay the compliance deadline until two months after a ruling on the reconsideration petition is posted in the Federal Register.
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