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RIPA IS RIGHT FOR REGIS

By BroadCasting & Cable Staff -- Broadcasting & Cable, 2/25/2001 7:00:00 PM

Live with Regis & Kelly with newly installed co-host Kelly Ripa is, so far, scoring with viewers. Buena Vista's talk strip posted a 4.7/17 metered market average for the week ending Feb. 18, which is a 15% gain over last month's average rating and a 9% jump over its performance during the comparable period in February 2000, according to Nielsen Media Research. On WABC-TV New York, where Live is taped, the show grabbed a time-period winning 5.2/18, representing a 33% hike from February 2000 and a 27% climb from January 2001.

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