Andromeda shines
Susanne Ault -- Broadcasting & Cable, 10/22/2000 8:00:00 PM
Tribune's spaceship drama, Gene Roddenberry's Andromeda , has gone where other first-run rookie action efforts have not gone before.
With the "it's still early" caveat, Andromeda nonetheless scored a second-week 2.3/5 for the period ended Oct. 13, topping with ease Columbia TriStar's Sheena (1.4/4), Western Syndication International's The Immortal (1.2/3) and Paramount/Mercury Entertainment's Queen of Swords (1.2/3).
Besides posting one of the stronger opening performances for a freshman first-run (at press time Twentieth's court strip Power of Attorney was the only other to crack a 2), Andromeda is even with its year-ago time-period average, though down 4% from its averaged lead-in (2.4/5).
"We are encouraged by the first couple of weeks of Andromeda," says Marc Schacher, vice president of programming for Tribune Broadcasting, whose stations form the show's primary launch pad. "Will all [the new action efforts] succeed? Probably not, but it looks like ours will. But I don't want to say too much, because I'm superstitious."
Schacher also says that it's "an advantage having the launch group right there," acknowledging his leg up on other series, like Sheena, with no immediate station group attached.
It's not all clear skies for Andromeda, however. Its second week was 12% off its 2.6/6 debut. But it wasn't alone. Sheena was down 18% down from its 1.7/5 premiere, plus its week-two numbers were 26% lower than its 1.9/5 lead-in and 22% down from its 1.8/5 year-ago average. While The Immortal shot up 33% from its 0.9/3 opening, its most recent showing was 14% below its 1.4/4 lead-in and 40% under its 2.0/6 year-ago mark. Queen of Swords fell 20% from its 1.5/3 premiere, and for week two was 20% off its 1.5/3 lead-in and 25% off the 1.6/4 year-ago time-period average .
No related content found.
-
No Top Articles
Featured Company
-
Digital Rapids
Digital Rapids provides market-leading software and hardware solutions, technology and expertise for transforming live and on-demand video to reach wider audiences on the latest viewing platforms more efficiently, more effectively and more profitably. Empowering applications from..more
VIEW ALL GALLERIES
