Top 25 TV Networks
Staff -- Broadcasting & Cable, 11/25/2001 7:00:00 PM
| 1 | NBC |
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| Projected 2001 revenue: $3.80 billion | |
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| Ownership: General Electric | |
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| Top executive: Robert Wright, chairman and CEO | |
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| Programming: general entertainment | |
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| Type of network: broadcast | |
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| TV homes reached: 99.9% | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: 7.49M | |
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| Hot property: Friends | |
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| 2 | QVC |
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| Projected 2001 revenue: $3.60 billion | |
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| Ownership: Comcast and Liberty Media | |
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| Top executive: Douglas S. Briggs, president | |
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| Programming: electronic retailing | |
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| Type of network: cable | |
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| TV homes reached: more than 81M | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: not applicable | |
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| Hot property: FFANY Shoes on Sale | |
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| 3 | CBS |
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| Projected 2001 revenue: $3.48 billion | |
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| Ownership: Viacom | |
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| Top executive: Leslie Moonves, president/CEO | |
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| Programming: general entertainment | |
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| Type of network: broadcast | |
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| TV homes reached: 99.9% | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: 11M | |
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| Hot property: CSI | |
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| 4 | ABC |
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| Projected 2001 revenue: $3.39 billion | |
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| Ownership: Walt Disney Co. | |
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| Top executive: Alex Wallau, president | |
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| Programming: general entertainment | |
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| Type of network: broadcast | |
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| TV homes reached: 99.9% | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: 10.2M homes | |
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| Hot property: The Practice | |
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| 5 | ESPN |
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| Projected 2001 revenue: $2.09 billion | |
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| Ownership: Walt Disney Co. | |
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| Top executive: George Bodenheimer, president | |
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| Programming: sports | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 85.3 million | |
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| Total day avg. viewership: 490,476 homes | |
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| Prime time avg. viewership: 1.04M homes | |
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| Hot property: NFL Sunday Night Football | |
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| 6 | HBO |
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| Projected 2001 revenue: $1.86 billion | |
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| Ownership: Time Warner | |
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| Top executive: Jeff Bewkes, chairman & CEO | |
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| Programming: general entertainment | |
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| Type of network: pay-TV cable | |
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| TV homes reached: 37M (HBO and Cinemax) | |
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| Total day avg. viewership: 837,000 homes | |
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| Prime time avg. viewership: 1.67M homes | |
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| Hot property: Six Feet Under | |
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| 7 | FOX |
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| Projected 2001 revenue: $1.85 billion | |
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| Ownership: News Corp. | |
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| Top executive: Sandy Grushow, chairman, Fox Television Entertainment Group | |
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| Programming: general entertainment | |
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| Type of network: broadcast | |
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| TV homes reached: 97.63% | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: 8.1M | |
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| Hot property: 24 | |
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| 8 | HSN |
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| Projected 2001 revenue: $1.55 billion | |
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| Ownership: USA Networks | |
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| Top executive: Mark Bozek, CEO/president | |
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| Programming: retail shopping | |
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| Type of network: cable | |
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| TV homes reached: 83M | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: not applicable | |
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| Hot property: NFL Shop | |
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| 9 | TNT |
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| Projected 2001 revenue: $1.06 billion | |
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| Ownership: AOL Time Warner | |
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| Top executive: Steve Koonin, executive vice president and general manager | |
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| Programming: dramatic entertainment | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 84M | |
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| Total day avg. viewership: 715,000 homes | |
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| Prime time avg. viewership: 1.32M homes | |
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| Hot property: Witchblade | |
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| 10 | NICKELODEON |
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| Projected 2001 revenue: $1 billion | |
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| Ownership: Viacom | |
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| Top executive: Herb Scannell, CEO/president | |
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| Programming: children-oriented in daytime; adults 18-49 in prime time | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 84M | |
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| Total day avg. viewership: 1.4M homes | |
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| Prime time avg. viewership: 1.3M homes | |
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| Hot property: SpongeBob SquarePants | |
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| 11 | SHOWTIME |
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| Projected 2001 revenue: $905 million | |
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| Ownership: Viacom | |
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| Top executive: Matthew Blank, chairman/CEO | |
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| Programming: Movies, series, sports | |
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| Type of network: premium television network | |
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| TV homes reached: 29.6M (Showtime, TMC and Flix) as of 3rd quarter 2001 | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: not applicable | |
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| Hot property: Queer as Folk | |
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| 12 | USA NETWORK |
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| Projected 2001 revenue: $823 million | |
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| Ownership: USA Networks Inc. | |
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| Top executive: Doug Herzog, president | |
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| Programming: general entertainment | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 85M | |
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| Total day avg. viewership: 817,000 homes | |
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| Prime time avg. viewership: 1.44M homes | |
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| Hot property: Combat Missions | |
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| 13 | MTV |
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| Projected 2001 revenue: $760 million | |
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| Ownership: Viacom | |
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| Top executive: Van Toffler, president | |
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| Programming: music-oriented | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 82.6M | |
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| Total day avg. viewership: 416,000 homes | |
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| Prime time avg. viewership: 660,000 homes | |
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| Hot property: Cribs | |
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| 14 | DISNEY CHANNEL |
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| Projected 2001 revenue: $753 million | |
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| Ownership: Walt Disney Co. | |
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| Top executive: Anne Sweeney, president, Disney Channel worldwide | |
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| Programming: kids and family entertainment | |
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| Type of network: cable | |
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| TV homes reached: 77M | |
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| Total day avg. viewership: 600,000 homes | |
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| Prime time avg. viewership: 1.08M homes | |
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| Hot property: Lizzie McGuire | |
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| 15 | CNN |
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| Projected 2001 revenue: $745 million | |
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| Ownership: AOL-Time Warner | |
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| Top executive: Walter Isaacson, chairman and CEO, CNN News Group | |
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| Programming: national and international news | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 85M | |
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| Total day avg. viewership: 462,000 homes | |
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| Prime time avg. viewership: 778,000 homes | |
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| Hot property: CNN's signature anchors | |
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| 16 | TBS |
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| Projected 2001 revenue: $741 million | |
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| Ownership: AOL Time Warner | |
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| Top executive: Dennis Quinn, executive VP and general manager | |
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| Programming: general entertainment | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 86.2M | |
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| Total day avg. viewership: 868,000 homes | |
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| Prime time avg. viewership: 1.45M homes | |
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| Hot property: Ripley's Believe It or Not | |
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| 17 | LIFETIME |
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| Projected 2001 revenue: $715 million | |
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| Ownership: Disney and Hearst | |
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| Top executive: Carole Black, president/CEO | |
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| Programming: women-oriented general entertainment | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 83.8M | |
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| Total day avg. viewership: 992,000 homes | |
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| Prime time avg. viewership: 1.58M homes | |
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| Hot property: The Division | |
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| 18 | DISCOVERY CHANNEL |
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| Projected 2001 revenue: $615 million | |
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| Ownership: Discovery Communications | |
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| Top executive: Johnathan Rodgers, president, Discovery Networks, U.S. | |
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| Programming: science-oriented entertainment | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 85.3M | |
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| Total day avg. viewership: 523,000 homes | |
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| Prime time avg. viewership: 966,000 homes | |
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| Hot property: Walking With Prehistoric Beasts | |
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| 19 | THE WB |
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| Projected 2001 revenue: $611 million | |
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| Ownership: AOL Time Warner and Tribune | |
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| Top executive: Jamie Kellner, chairman & CEO, Turner Broadcasting System | |
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| Programming: prime time general entertainment | |
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| Type of network: broadcast | |
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| TV homes reached: 88% | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: 2.3M homes | |
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| Hot property: Smallville | |
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| 20 | UNIVISION |
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| Projected 2001 revenue: $575 million | |
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| Ownership: Univision Communications | |
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| Top executive: Ray Rodriguez, president/COO, Univision Networks | |
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| Programming: Spanish-language entertainment | |
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| Type of network: broadcast | |
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| TV homes reached: 97% (Hispanic homes) | |
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| Total day avg. viewership: 757,000 homes | |
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| Prime time avg. viewership: 1.81M homes | |
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| Hot property: Fifa World Cup 2002 | |
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| 21 | FOX SPORTS NET |
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| Projected 2001 revenue: $565 million | |
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| Ownership: Fox Entertainment and Cablevision's Rainbow Media partnership | |
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| Top executive: Tracy Dolgin, president | |
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| Programming: 24-hour sports | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 70M (21 reg. sports nets) | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: not applicable | |
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| Hot property: Best Damn Sports Show Period | |
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| 22 | CNBC |
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| Projected 2001 revenue: $544 million | |
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| Ownership: General Electric | |
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| Top executive: Pamela Thomas-Graham, president and CEO | |
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| Programming: business news | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 81M | |
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| Total day avg. viewership: 271,000 homes | |
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| Prime time avg. viewership: 319,000 homes | |
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| Hot property: Business Center | |
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| 23 | A&E |
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| Projected 2001 revenue: $540 million | |
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| Ownership: The Hearst Corp., ABC, NBC | |
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| Top executive: Dan Davids, EVP/GM | |
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| Programming: drama, original movies, documentaries | |
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| Type of network: ad-supported cable | |
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| TV homes reached: 84M | |
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| Total day avg. viewership: 700,000 homes | |
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| Prime time avg. viewership: 1M-plus homes | |
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| Hot property: Biography | |
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| 24 | CINEMAX |
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| Projected 2001 revenue: $500 million | |
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| Ownership: Time Warner | |
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| Top executive: Jeff Bewkes, chairman/CEO | |
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| Programming: movies | |
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| Type of network: pay-TV cable | |
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| TV homes reached: 37M (HBO and Cinemax) | |
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| Total day avg. viewership: 303,000 homes | |
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| Prime time avg. viewership: 455,000 homes | |
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| Hot property: Vertical Limit | |
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| 25 | STARZ! |
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| Projected 2001 revenue: $460 million | |
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| Ownership: Liberty Media Corp. (100%) | |
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| Top executive: John J. Sie, founder and chairman/CEO | |
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| Programming: movies | |
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| Type of network: pay-TV cable and satellite | |
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| TV homes reached: not applicable | |
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| Total day avg. viewership: not applicable | |
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| Prime time avg. viewership: not applicable | |
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| Hot property: Crouching Tiger, Hidden Dragon | |
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