Ad companies merging
By BroadCasting & Cable Staff -- Broadcasting & Cable, 8/13/2000 8:00:00 PM
Mediapassage.com, a Web site for print media buyers and sellers, and broadcastspots.com, which operates similarly for broadcast advertisers, will merge. The new combined entity expects to plan, place, bill, or pay more than $500 million worth of advertising in media this year. The new merged company will handle print and electronic media and be based in Seattle.
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