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A deal Diller cant quite match

By BroadCasting & Cable Staff -- Broadcasting & Cable, 4/16/2000 8:00:00 PM

Here's what Viacom-CBS is offering WWF television rights,

according to court filings:

  • Three shows weekly on TNN.

  • An hour-long Sunday show on MTV.

  • Seven specials a year on one of the Viacom-CBS networks

  • Additional two years for UPN's airing of WWF Smackdown.

  • WWF control of ad inventory on all but the MTV show.

  • Five events annually at Viacom-controlled theme parks, plus merchandising.

  • A 13-episode commitment for a WWF-produced drama on UPN.

  • Cross-promotion on Infinity radio stations, Westwood One radio network and TDI billboards.

  • PPV matches shown in Viacom's Canadian theaters.

  • Book deals with Viacom's Simon & Schuster division.

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Free Streaming: Killing or Saving the Television Business

Photos from the B&C/Multichannel News panel discussion and networking breakfast held Nov. 17, 2009, at the Academy Television Arts & Sciences. (Photos by credit: Craig T. Mathew/Mathew Imaging)



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