A deal Diller cant quite match
By BroadCasting & Cable Staff -- Broadcasting & Cable, 4/16/2000 8:00:00 PM
Here's what Viacom-CBS is offering WWF television rights,
according to court filings:
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Three shows weekly on TNN.
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An hour-long Sunday show on MTV.
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Seven specials a year on one of the Viacom-CBS networks
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Additional two years for UPN's airing of WWF Smackdown.
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WWF control of ad inventory on all but the MTV show.
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Five events annually at Viacom-controlled theme parks, plus merchandising.
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A 13-episode commitment for a WWF-produced drama on UPN.
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Cross-promotion on Infinity radio stations, Westwood One radio network and TDI billboards.
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PPV matches shown in Viacom's Canadian theaters.
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Book deals with Viacom's Simon & Schuster division.
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