Dallas-Philadelphia matchup delivers 13.3 rating, reaches nearly 13 million homes.
By Alex Weprin -- Broadcasting & Cable, 9/16/2008 12:53:00 PM MT
The battle on ESPN's Monday Night Football between the Dallas Cowboys and the Philadelphia Eagles drew the biggest audience in the history of cable television, according to the network.
The game delivered a 13.3 rating, representing 12.95 million homes, edging the previous cable record-holder -- also an MNF game between New England and Baltimore Dec. 3, 2007. That game drew a 13 rating with 8.4 million homes.
The telecast was also the most-watched primetime National Football League game for the season to date.
Fox Business Network begins broadcasting from its new high-tech Studio G, overlooking Manhattan from the 3rd floor of News Corp. headquarters, on April 20. B&C got an early peek at the new space.
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