Tweet

Star Asia Inks Cox Carriage Pact

Cox Communications to carry Star India PLUS, Star One, Star India Gold in northern Virginia.

By John Eggerton -- Broadcasting & Cable, 9/2/2008 2:22:00 PM

News Corp.'s Star Asia signed its first cable-carriage deal in the United States, according to Cox Communications, which is offering general-entertainment channel Star India PLUS, Star One (Hindi) and movie channel Star India Gold to digital subscribers in its northern Virginia system.

A Star executive said in announcing the deal that it was looking to get its Asian channels on more Cox systems.

The northern Virginia area -- a suburb of Washington, D.C. -- has one of the largest Indian populations in the country, according to Cox.

Cox is ramping up its international offerings with 13 new additional channels, adding Chinese-, Russian- and Italian-language channels in addition to Star offerings.

As an additional inducement to northern Virginia's increasingly diverse population, Cox is trying to promote its phone service, as well, by offering a calling plan with 60 free international minutes per month.

Tweet

Talkback

We would love your feedback!

Post a comment

» View All Talkback Threads

Related Content

• Topics
• Author
• Most Popular Pages

No related content found.

Also by this author

• Roland Martin Remains On TV One

• CNN's Candy Crowley Receives Wiliam Allen White Citation

• FCC Skeds First Mobility Fund Auction for September

• Rural Telcos: FCC Sec. 706 Authority Covers Retrans Reform

• Former NAMB President Al Perry Dies

Also by John Eggerton

Most Popular Pages

No Top Articles

• Resource Center
• Browse Categories
• Browse Companies

Featured Company

• TrylonSMR

  

  At Trylon SMR, we are dedicated Public Relations professionals solely serving clients in the media, technology, telecommunications, and related industries. We understand the specialized types of audiences our clients need to reach and the best media to reach those audiences. Tryl..more

---

Most Recent Resources

• The New Normal for Promoting Tune-in
• Infrastructure Design for High Volume Video Workflows
• Mobile Media Strategies That Work
• Multi Format Encoding for Efficient Content Repurposing
• The CIOs Guide to Videoconferencing Security Keeping Pace with th..