Tweet

Hallmark, LodgeNet Ink Carriage Pact

Hallmark Channel to Be Carried in 360,000 Hotel Rooms Following Deal with LodgeNet Entertainment

By John Eggerton -- Broadcasting & Cable, 5/27/2008 7:26:00 AM

Hallmark Channel struck a new deal that will put it in front of another 8 million potential viewers.

The network reached its first-ever carriage deal with LodgeNet Entertainment's hotel networks. It is a multiyear contract that will put it in 360,000 hotel rooms, including in New York, San Diego and Miami.

According to Hallmark, hotel guests watch about three hours of TV per day. Hallmark will join a package of satellite-delivered channels that includes A&E Network, Fox News Channel and The History Channel that go to upscale hotel properties.

Hallmark is currently available to 84 million subscribers.

Tweet

Talkback

We would love your feedback!

Post a comment

» View All Talkback Threads

Related Content

• Topics
• Author
• Most Popular Pages

No related content found.

Also by this author

• Ad Council Launches Tornado Relief PSA Campaign

• Sepulveda Nominated as Ambassador

• Groups Want DOJ Answers on Targeting Journalists

• Rockefeller Still Targeting June for Wheeler Hearing

• Broadcasters Seek Injunction Against Aereokiller in D.C. Court

Also by John Eggerton

Most Popular Pages

No Top Articles

• Resource Center
• Browse Categories
• Browse Companies

Featured Company

• Mixpo

  

  Mixpo is a video advertising technology provider that enables publishers, ad networks, and agencies to easily deliver dynamically tailored, interactive video ads that are customized in real-time for unique audience segments. Our platform also provides automatic multivariate testi..more

---

Most Recent Resources

• The New Normal for Promoting Tune-in
• Achieving Operational Freedom in Digital Media Workflows