This is the week of truth and consequences. We\'\'ll get a taste sample of this 28 year transition to digital TV,losing the familiar dial position of homegrown TV and writing it off as no problem. We\'\'ve heard from someone smarter than you or I that street sales,personal selling and knowledge of the market don\'\'t count. So we\'\'ll pay fewer sales pros more money to sit at their computer and click-paste cost-per-point numbers and email em to their rep or ad agency for a predicted piece of the frozen pie. The technical engineer giants departed this industry in the 80s, or hung on with their tongues and hands tied until retirement benefits kicked in. The programming and promotional juices dried or died in the 90s. Now we see the latest CEO manipulations eliminating costly cash-flow squeezers such as national talent and the all-too-costly sales departments re-deployed to points unknown. Not much left for this industry to blame for poor performance beyond the old fear and greed theory, where fearing satellite radio and cable-internet have driven us to the fall-out shelters of digital transition and the elimination of content,quality and local involvement. Meantime,viewers and listeners are dying to sample these predicted mega-super digital audio and video sources the audience has been begging for according to someone\'\'s tainted research in the midst of the 400-500 channels already out there in most markets already. Based on ratings results the new wave of TV will be Cop-Talent-Chase Programming with alternative endings broadcast via Multicast Channels,some with PPV adult themes.

This is the week of truth and consequences. We''ll get a taste sample of this 28 year transition to digital TV,losing the familiar dial position of homegrown TV and writing it off as no problem.

We''ve heard from someone smarter than you or I that street sales,personal selling and knowledge of the market don''t count. So we''ll pay fewer sales pros more money to sit at their computer and click-paste cost-per-point numbers and email em to their rep or ad agency for a predicted piece of the frozen pie. The technical engineer giants departed this industry in the 80s, or hung on with their tongues and hands tied until retirement benefits kicked in. The programming and promotional juices dried or died in the 90s. Now we see the latest CEO manipulations eliminating costly cash-flow squeezers such as national talent and the all-too-costly sales departments re-deployed to points unknown. Not much left for this industry to blame for poor performance beyond the old fear and greed theory, where fearing satellite radio and cable-internet have driven us to the fall-out shelters of digital transition and the elimination of content,quality and local involvement. Meantime,viewers and listeners are dying to sample these predicted mega-super digital audio and video sources the audience has been begging for according to someone''s tainted research in the midst of the 400-500 channels already out there in most markets already.
Based on ratings results the new wave of TV will be Cop-Talent-Chase Programming with alternative endings broadcast via Multicast Channels,some with PPV adult themes.