Log In   |  Register Free Newsletter Subscription
Skip navigation
Zibb
Subscribe to Broadcasting & Cable
RSS
Reprints/License
Print
Email

Tribune: A Leaner, More Open Company

Sam Zell, Randy Michaels, Chandler Bigelow Outline Company’s Strategy During Conference Call

By Michael Malone -- Broadcasting & Cable, 4/17/2008 3:57:00 PM MT

New Tribune chairman and CEO Sam Zell will look to deal some assets and promote a collaborative spirit in an effort to steer the beleaguered media giant to profitability.

Tribune

Zell, interactive and broadcasting CEO and executive vice president Randy Michaels and chief financial officer Chandler Bigelow shared their strategy on a conference call from Chicago Thursday during which Zell vowed to make Tribune a “faster and leaner … 24/7 content/entertainment provider.”

Zell said a harsh economic climate forced him to consider dealing properties. He added that he expected to sell the Chicago Cubs at some point this year and had “reached no conclusion” as to whether the daily paper Newsday should be divested.

The mogul said he received some 3,000 employee e-mails and had face time with scores more staffers during an “internal road show” conducted within his first 90 days on the job, adding that he heard the phrase, “breath of fresh air,” time and again. “We believe we are changing the culture,” he said.

Michaels, too, spoke of shifting Tribune from a rigidly segmented corporate operation to one of self-starting and collaboration. He said the newspapers are employing more of an incentive-based model for sales, and papers and TV alike would play up local news. Michaels said the shift of KSWB San Diego from a CW outlet to Fox boosted the station’s intrinsic value by $150 million, and he was generally optimistic about Tribune’s broadcast holdings. “Broadcasting has paced well above the industry,” he added. “There’s a lot of upside to the stations, particularly the Fox stations.”

A former Clear Channel Communications executive, Michaels said there would be a relaunch of superstation WGN Chicago in May, and he called the integration of WSFL Miami and the South Florida Sun Sentinel newspaper, with the Sentinel publisher overseeing the station, “an interesting experiment” that might work elsewhere in the Tribune universe, such as Los Angeles and Sacramento, Calif.

On the interactive front, Michaels said the company would focus on fewer digital projects, but ones that feature greater revenue potential.

The Tribune brain trust said further steps would be taken to shake up the staid Tribune culture. “We’ve had a visible shift in company culture, but we’re not there yet,” Zell concluded. “The vast majority of our employees are eager for change.”

RSS
Reprints/License
Print
Email
Related Content
Also by Michael Malone

Reed Business Information Resource Center

Featured Company


Most Recent Resources

Advertisement
Sponsored Links
marketing module, MultiCultural-Disney
Advertisement
BC Subscribe
B&C NEWSLETTER
B&C Today
HD Update
Cable Technology
VOD Newsletter
Hispanic TV Update
TechTalk
HD Programming
Multicultural Newsletter
B&C NewsCentral



Please read our Privacy Policy

About Us   |   Advertising Info   |   Submissions   |   Site Map   |   Contact Us   |   Affiliate Links   |   RSS
© 2009 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites