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Seinfeld Bee Movie Promotional Tour Moves to Fox's Talk Show

By Ben Grossman -- Broadcasting & Cable, 10/28/2007 5:08:00 PM

The latest stop on Jerry Seinfeld’s extensive promotional tour for his upcoming Bee Moviewill be this Saturday behind the desk of Fox’s late night Talk Show with Spike Feresten.

Seinfeld will serve as guest host of the show regularly hosted by Feresten, a former Seinfeld scribe who co-wrote Bee Movie with Seinfeld. Feresten will also appear on the show as a “guest.”

Seinfeld has appeared on the show previously as a guest in an October 2006 episode.

Among Seinfeld’s initiatives to promote the movie is a series of interstitials that NBC decided to air within its primetime programming and played up at its upfront presentation last May.

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