By Ben Grossman -- Broadcasting & Cable, 2/14/2007 4:09:00 AM
NBC pushed up the premiere date of The Black Donnellys to Monday February 26 at 10 p.m., sending Studio 60 on the Sunset Strip to the bench even earlier than planned.
Donnellys, a dark drama from the creators of the movie Crash, had been previously set for a March 5 launch in the spot following NBC’s rookie hit Heroes.
In the most recent airing this past Monday, Studio 60 averaged a disappointing 2.8 rating in the adult 18-49 demo, a large drop-off from the 6.3 delivered by lead-in Heroes.
The network has not identified a potential return date for Studio 60.
MSNBC launches in high definition June 29 following major overhauls to its New York City control room and Washington D.C. studio. View images of the new control room and screenshots of the new HD picture for dayside programming. (Photos courtesy of NBC Universal)
In this week's edition of B&C TechTalk, senior editor Glen Dickson discusses Fox News Channel, which this week became the first U.S. cable news network to go fully widescreen for both HD and SD distribution.
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