By John Eggerton -- Broadcasting & Cable, 7/20/2006 10:14:00 AM MT
Sundance is going even greener.
Independent film channel will launch a two-hour weekly prime time block of environmental programming under the Sundance Channel Green banner starting early next year, founder and environmental activist Robert Redford said Thursday.
The programming will consist of original programming and premieres of documentaries on ecology, "green" living and stewardship of natural resources.
From the government's official acceptance of the theory of global warming to the issue's creation of a film star in Al Gore to those BP "beyond oil" ads, green is in. But Sundance will be the first U.S. TV network to give over a block of prime, said Redford.
“Documentaries like Al Gore’s An Inconvenient Truth powerfully demonstrate the relevance of, and demand for, so-called green programming,” said Dan Hartman, VP Programming, DirecTV Inc., in a Sundance release announcing the block. "“This is the right time for this idea," echoed Time Warner Cable President Roger Keating.
The film became a cult hit after it debuted at the Sundance Film festival in January.
Fox Business Network begins broadcasting from its new high-tech Studio G, overlooking Manhattan from the 3rd floor of News Corp. headquarters, on April 20. B&C got an early peek at the new space.
Created from the merger between Anystream and Voxant Media, Grab Networks offers a comprehensive video operating system and syndication network for profitably publishing video anywhere on the Internet. The system automatically manages, transcodes...
more
At Trylon SMR, we are dedicated Public Relations professionals solely serving clients in the media, technology, telecommunications, and related industries. We understand the specialized types of audiences our clients need to reach and the best...
more
A leader in online technology, content & revenue solutions, WorldNow is the only company to provide comprehensive technology platforms & strategic advertising services, enabling media companies to expand to the digital realm with innovative Web...
more
ESPN, Inc. is the world's leading multinational, multimedia sports entertainment company featuring a portfolio of over 50 multimedia sports assets. The company is comprised of six domestic television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS...
more
Akamai provides market-leading managed services for powering rich media, dynamic transactions, and enterprise applications online. Having pioneered the content delivery market one decade ago, Akamai's services have been adopted by the world's most...
more
