Broadcasting & Cable - May 14, 2012
Cover Story
Network Sales Execs
See Healthy Market
The automakers should power this year’s upfront, while digital could make it interesting. That’s according to the heads of advertising sales at the major broadcast networks. As they prepare for this week’s star-studded presentations of their fall schedules, the sales chiefs spoke with B&C about the market, changes in the industry and other factors that could affect the $9 billion in upfront sales they expect to make for the 2012-13 season.
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- Station to Station
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- Syndication
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- Washington Watch
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- New Knocks on Fox
- Opinion
- Editorial
- Editorial: Fallen Heroes
- People
- Fifth Estater
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- Special Report
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