Broadcasting & Cable - October 28, 2007
Cover Story
Court’s 'tru’ Colors
Starting Jan. 1, one of the best-known cable networks in the business is demolishing a 16-year-old brand that took hundreds of millions of dollars to buildall in a bold bid to become even bigger. Court TV, home of Dominick Dunne, COPS and lawyer cum TV personality Star Jones, will become “truTV” in one of the biggest marketing makeovers in cable history.
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