Broadcasting & Cable - March 28, 2004
Cover Story
Deep in the Heart of Texas, Local Roots Rule
Call it the Decherd Doctrine. That's the belief that a major media company can do well by doing good journalism, by keeping its focus local, rather than national, and by tapping into shared resources. It's the way business is done at Belo Corp., the Dallas-based Fortune 1000 newspaper and television company headed since the mid 1980s by CEO Robert Decherd.
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