Broadcasting & Cable - February 29, 2004
Viacom's CBS Omp;Os are finally off the couch and back in the game. When you're the back-of-the-pack station group, though, there's tough competition and a long way to go. In fact, the aggregate revenues for Viacom's owned-and-operated CBS stations in the top three marketsNew York, Los Angeles, and Chicagotrailed arch-rival NBC's stations by a staggering $315.
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