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Broadcasting & Cable - November 23, 2003

Cover Story
Looking to Tomorrow

The war in Iraq and economic doldrums in the U.S. punched a hole in local and national spot TV sales this year, depressing results, in varying degrees, for both broadcast and cable TV. Station managers, who watched sales crater as early as February, slogged through tough second and third quarters, hoping for a reprieve in the fourth, but it was no-go: A rip-roaring network upfront had snapped u...



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