Broadcasting & Cable - May 18, 2003

Whether courting the local pizza shop or package-goods giants like Procter mp; Gamble, cable-system operators make the same pitch: Spot cable gives advertisers more bang on the buck. This year, though, cable systems' local broadcast rivals are projected to book more than four times as many ad dollars.

• Business
• Changing Hands
• Changing Hands

• Editorials
• Separation Anxiety
• Airtime
• Diversity Without Regulation
• Jessell's Column
• Conflict of Disinterest
• Open Mike
• 'Coffee creamer'
• Two Cents
• Two Cents

• People
• Fates and Fortunes
• Fates & Fortunes
• Fifth Estater
• Continuing the Shaw Family Tradition

• Programming
• Hispanic Upfront Heats Up
• 'Wasteland' Reappraised
• Syndie Insider
• ABC Looks To Build On Sitcom Successes
• CBS Shuffles Deck, Seeks Younger Demos
• Fox Is Poised To Grab the Top Spot Next Fall
• NBC Prepares Ground For Life After Friends
• At Upfronts, a Blur of Hype, Stats and Hope
• Hot Off the Upfront Press...
• New From Los Cuatro Grandes
• UPN's Ostroff Looks For Flow, Consistency
• The WB Sticks With Scripted Programs
• Market Focus
• Putting Synergy To Work
• Syndication Watch
• May's a Cruel Month, Too

• Special Report
• Charles Thurston
• A Formidable Presence
• Spot Cable: Local System Advertising
• Broadcasters Strike Back

• Technology
• Cutting Edge
• Thomson Wireless Systems Roam Free At WHPA Gala
• Sony Keeps Around The Horn in Tune
• Suppliers Await Decision on Ownership Cap

• Top of the Week
• Capitol Critics Dig In
• Vertically Challenged
• Fox Won't Be Big Buyer if Cap Is Raised
• Cablevision Growth Slows
• Hollander Is Tapped To Be Infinity President
• 'Duopoly' in Terre Haute
• Children's Upfront Is Back on an Upswing
• Broadcasters Face 'Sweet Buy and Buy' With New Dereg Rules
• Let the Upfront Buying Begin
• Breaking...
• Breaking…
• Fast Track
• Fast Track
• In the Loop
• In the Loop
• Station Break
• Station Break