Latest news
Roku, Samsung, Vizio, TikTok, Meta To Present at NewFronts
By Jon Lafayette published
Presentations run from April 29 to May 2
Nielsen Plans To Make ‘Big Data’ Available as Currency in September
By Jon Lafayette published
New measurement system increases homes using television by about 4%
Sony To Push GET Diginet During Upfront Discussions
By Jon Lafayette published
New series coming to Game Show Network
VideoAmp Will Let Clients Tell How It Measures Up
By Jon Lafayette published
At VAmpFront, data will show adoption of alternative currencies
Tom Hanks Headlines Content at A+E Networks Video Upfront
By Jon Lafayette published
New ‘InterAction’ metric launched to assure advertisers their multiplatform campaigns will perform
FreeWheel Introduces Way To Manage Upfront Buys–Even Programmatic Deals
By Jon Lafayette published
AMC, NBCU, Warner Bros. Discovery sign up for Allocation Module
TelevisaUnivision Plans Dawn-to-Dark Upfront Events
By Jon Lafayette published
Donna Speciale speaks in the morning and a concert will be held at night
Hallmark Plans Upfront ‘Experiences’ For Advertisers, Media Buyers
By Jon Lafayette published
Info on content provided during cocktail parties, dinners and classes
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